Billboard

Able to Build Brand Awareness
One of the reasons is that this advertising medium is capable of optimally building brand awareness. As we know, strong brand awareness indicates that the business is also progressing.

More Captivating Visuals
Another reason why billboard advertising is still effective in the modern era is because it offers more captivating visuals compared to other advertising media. In this case, the medium has the ability to create a powerful visual impact.
This strong visual influence is largely due to the billboard's large size. Moreover, its visuals easily capture public attention thanks to their attractive design.

Speaking of visuals, it is certainly related to the message and imagery contained within. Audiences who see the advertisement can form a personal impression and even remember it for a long time.